Fake or not, I found him cheap and think he looks nice on the shelf with some other flea market findings. The Sprite Boy appeared in the early 1940′s to 1953 in commercial advertising as posters, signs, cartoons, toys and games. He is still a very popular figure and is being reproduced on various Coca-Cola merchandise. His name has nothing to do with the later soft drink of same name, Sprite wasn’t introduced to the market before 1961. The Sprite Boy was created during a campaign in order to help make the name “Coke” official for Coca-Cola. At first when people started using the nick name Coke for the popular soft drink, the Coca-Cola company wasn’t very fond of the idea, and discouraged the use of the term, but finally accepted it in 1941, when people kept using the nick name. And so, with the invention of The Sprite Boy, created by artist Haddon Sundblom, Coke is now synonymous with Coca-Cola everywhere you go, in the whole wide world.
About the fakeness, I’ll do that one later.
